News

Sigma Sponsors and Exhibits at
T3 PHOTO FESTIVAL 2026 / T3 PHOTO ASIA 2026

Event
2026.09.16

Kanagawa, Japan - Sigma Corporation (Location: Kawasaki-shi, Kanagawa, CEO: Kazuto Yamaki) is pleased to announce its sponsorship of "T3 PHOTO FESTIVAL TOKYO 2026," an art photography event to be held in the Tokyo Station, Yaesu and Kyobashi areas from Saturday, October 3 to Monday, October 26, 2026. Sigma will also host a booth at the photo fair "T3 PHOTO ASIA," taking place for three days only during the festival from Saturday, October 17 to Monday, October 19 (with a Press and VIP Preview on Friday, October 16).

Sigma Foundation to Host Booth at T3 PHOTO ASIA
Featuring Photobook Sales and the Japan Debut Exhibition of Works from Trevor Key

Since T3 PHOTO ASIA's inception in 2024, Sigma has participated as a sponsor and exhibitor in support of its mission to build an art photography market in Asia. This year, at the new venue TOFROM YAESU TOWER, Sigma will host a dedicated booth on the main floor to display and sell photobooks published by the Sigma Foundation. Marking the release of its latest title, Trevor Key, the booth will also feature Japan's first exhibition of works included in the book.

One year since its establishment, the Sigma Foundation has steadily expanded its publication catalog--from Hanataba by Sølve Sundsbø and Songen by Julia Hetta to Trevor Key. Discover how Sigma actively engages with and supports photography as an art form through the Foundation's ongoing activities.


Cherub, 2026
Trevor Key and Peter Saville
Original photograph © Trevor Key 1988
Image from New Order 'Technique' 1989
Courtesy of New Order

About the Booth

Dates & Times:
Saturday, October 17 - Monday, October 19
11:00 - 19:00 (Closes at 17:00 on the final day)

Venue:
6F TOFROM YAESU TOWER
Tokyo Tatemono PIA Theater & Conference
https://tofrom-yaesu.com/access/

Admission:
Please visit the official website for ticket information and purchasing details.
https://t3photo.asia/top_en_2026

Photobooks Available for Purchase

All photobooks published by the Sigma Foundation will be available for purchase at the booth during the event.
* Please note that payment for photobooks published by the Sigma Foundation is cashless only.

New Release |『Trevor Key』Available in 5 Cover Colors
JPY16,000 (tax included)
Purchases made at the Sigma booth include an exclusive postcard as a special gift.
『Hanataba』by Sølve Sundsbø
JPY8,580 (tax included) 
『Songen』by Julia Hetta
JPY8,580 (tax included)

About T3

T3 is a Tokyo-based hub for Asian photography culture built on three main pillars: a festival, a fair, and a talent development program. Through "T3 PHOTO FESTIVAL TOKYO," the art fair "T3 PHOTO ASIA," and the "T3 NEW TALENT" program, T3 provides international creators with platforms for creation, exhibition, and career growth. Through these collaborative initiatives, T3 aims to establish Tokyo alongside Paris and New York as a defining cultural hub for photography.

https://t3photo.tokyo/about

About Sigma Foundation

Founded by Sigma president Kazuto Yamaki in 2025, the Sigma Foundation serves as a dedicated way for Sigma to support and promote photography as an art form. In its first year, the foundation published books with world-renowned photographers Sølve Sundsbø and Julia Hetta. Trevor Key is the third book, made in celebration of a rich photographic heritage with great cultural significance.

Sigma is a Japanese manufacturer of photographic lenses and cameras. Guided by the philosophy, "The Art of engineering, Engineering for Art," the company strives to create uncompromising optical technology for artists, creatives, and professionals across all visual media.

www.sigma-global.com/en/art-projects
sigma-photo.com.ph

Contact

For Press inquiries please contact
pr@sigma-photo.co.jp

Sigma Foundation
info@sigma-foundation.com